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Mailchimp Alternatives

A curated collection of the 8 best alternatives to Mailchimp.

The best alternative to Mailchimp is Listmonk. If that doesn't suit you, we've compiled a ranked list of other open source Mailchimp alternatives to help you find a suitable replacement. Other interesting alternatives to Mailchimp are: Postal, Mautic, Plunk and Dittofeed.

Mailchimp alternatives are mainly Automation but may also be Email Marketing or Marketing & Customer Engagement. Browse these if you want a narrower list of alternatives or looking for a specific functionality of Mailchimp.

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Open-source platform for managing subscribers, creating campaigns, and sending bulk emails with advanced features and integrations.

Screenshot of Listmonk websiteRead more

Listmonk is a high-performance, feature-rich newsletter and mailing list manager that puts you in control of your email campaigns. Built with scalability in mind, it offers a robust solution for businesses and individuals alike.

Key benefits of Listmonk include:

  • Self-hosted: Maintain complete control over your data and infrastructure.
  • User-friendly interface: Easily manage subscribers, create campaigns, and analyze results.
  • Powerful templating: Design beautiful emails using a built-in WYSIWYG editor or custom HTML.
  • Advanced segmentation: Target specific audience groups based on various attributes and behaviors.
  • Automation: Set up autoresponders and drip campaigns to engage subscribers automatically.
  • Multiple lists and namespaces: Organize subscribers efficiently across different projects or clients.
  • API and webhooks: Integrate Listmonk seamlessly with your existing tools and workflows.
  • Performance-oriented: Handle large subscriber bases and high email volumes with ease.
  • Comprehensive analytics: Gain insights into campaign performance with detailed reports and metrics.
  • GDPR-compliant: Ensure data privacy and comply with regulations using built-in tools.

Whether you're a small business owner, a large enterprise, or an individual creator, Listmonk provides the flexibility and power you need to manage your email marketing effectively. With its open-source nature, you can customize and extend the platform to meet your specific requirements, making it a versatile solution for all your mailing list needs.

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Looking for alternatives to other popular services? Check out other posts in the alternatives series and wtcraft.com, a directory of open source software with filters for tags and alternatives for easy browsing and discovery.

Self-hosted email delivery platform with powerful features for transactional and bulk emails, offering full control and customization.

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Postal is a powerful, open-source mail delivery platform designed for developers and businesses who need reliable, scalable email infrastructure. With Postal, you can take full control of your email sending capabilities, whether for transactional messages or large-scale marketing campaigns.

Key benefits of Postal include:

  • Self-hosted solution: Deploy Postal on your own servers, maintaining complete control over your email infrastructure and data.
  • Scalability: Handle from a few emails to millions per day with ease, thanks to Postal's efficient architecture.
  • Comprehensive API: Integrate Postal seamlessly into your applications with its well-documented RESTful API.
  • Multiple domains: Manage and send emails from multiple domains within a single Postal instance.
  • Advanced tracking: Monitor email delivery, opens, and clicks with detailed analytics and webhooks.
  • SMTP support: Use Postal as an SMTP server for your existing applications or email clients.
  • Suppression lists: Maintain clean sending practices with built-in suppression list management.
  • Template management: Create and manage email templates directly within the Postal interface.
  • Webhook integrations: Receive real-time notifications about email events for better monitoring and automation.
  • Open-source flexibility: Customize and extend Postal to fit your specific needs, with the backing of an active community.

By choosing Postal, you gain a robust, cost-effective email delivery solution that puts you in the driver's seat, ensuring optimal deliverability and performance for your critical communications.

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Mautic is a free and open source marketing automation platform that helps businesses manage leads, create campaigns, and analyze results.

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Mautic is the world's largest open source marketing automation project, empowering over 200,000 organizations to grow their communities and reach their marketing goals. With support for 35+ language translations and contributions from 1,000+ community members, Mautic offers a robust and flexible solution for businesses of all sizes.

Key features of Mautic include:

  • Lead Management: Capture, organize, and nurture leads through customizable forms and landing pages.
  • Email Marketing: Create and send targeted email campaigns with drag-and-drop builders and personalization options.
  • Campaign Automation: Design multi-channel marketing campaigns with an intuitive visual workflow builder.
  • Analytics and Reporting: Gain insights into campaign performance and lead behavior with detailed reports and dashboards.
  • Integration Capabilities: Connect Mautic with popular CRM systems, social media platforms, and other marketing tools.

As an open source platform, Mautic offers unparalleled customization options and the ability to extend functionality through plugins and integrations. Whether you're a small business owner or part of a large enterprise, Mautic provides the tools you need to create engaging marketing campaigns and drive growth.

Join the Mautic community today and take control of your marketing automation with a powerful, flexible, and cost-effective solution.

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Plunk unifies marketing, transactional, and broadcast emails in a single, complete solution, offering affordability and open-source flexibility.

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Plunk is revolutionizing the email platform landscape by offering an all-in-one, open-source solution for businesses of all sizes. This innovative platform brings together marketing, transactional, and broadcast emails into a single, cohesive system.

Key benefits of Plunk:

  1. Unified approach: Say goodbye to juggling multiple tools. Plunk integrates various email functionalities, simplifying your workflow and reducing complexity.

  2. Cost-effective: With pricing at just $0.001 per email, Plunk offers significant savings compared to industry giants like MailChimp, Twilio SendGrid, and Mailgun.

  3. Privacy-focused: All data is hosted, stored, and processed in the EU, ensuring compliance with strict privacy standards.

  4. Open-source transparency: As an open-source platform, Plunk allows users to inspect and contribute to the codebase, fostering trust and continuous improvement.

  5. Responsive design: Whether you use Plunk's editor or bring your own HTML, your emails will look great across all devices and email clients, including Outlook.

  6. Powerful automations: Create and manage sophisticated email workflows with Plunk's Actions feature.

  7. Flexible usage: From transactional emails requiring rapid delivery to large-scale newsletter campaigns, Plunk handles it all.

  8. Environmentally conscious: Plunk boasts a low carbon footprint, with just 0.17g CO2 per visit, making it cleaner than 83% of websites.

  9. No contact limits: Unlike other platforms, Plunk charges based on actual usage, not your contact list size.

  10. Free tier available: Test the waters with up to 3,000 free emails per month, no credit card required.

With its comprehensive feature set, commitment to privacy, and affordable pricing model, Plunk is quickly becoming the go-to choice for businesses looking to streamline their email operations while maintaining full control over their data and processes.

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Dittofeed offers low-code tools for message automation across multiple channels, including powerful segmentation and personalization features.

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Dittofeed is an open-source customer engagement platform that modernizes marketing automation. It provides a suite of tools for creating and managing customer messaging campaigns across various channels.

Key features include:

  1. Journeys: A drag-and-drop GUI for automating marketing and transactional messages based on user actions. It supports multi-trigger journeys, integrated branch-based analytics, and local timezone scheduling.

  2. Segments: A powerful segmentation engine with a low-code UI. Users can create segments based on performed events, identify events, subscription status, and unlimited AND/OR conditions.

  3. Templates: An HTML/MJML editor for creating message templates with easy personalization using Liquid syntax. It includes features for testing messages and drafts.

  4. Channels: Omni-channel support for delivering automated messages, including email, SMS, and webhooks for mobile push, Slack, WhatsApp, and more.

  5. Developer-friendly: Dittofeed offers various authentication modes, REST and Admin APIs, SDKs for multiple platforms, and a robust infrastructure built on Postgres, ClickHouse, and Temporal.

  6. Self-hosting option: Users can self-host Dittofeed to maintain full control of their data and avoid vendor lock-in.

  7. Integrations: Supports various message channels (e.g., Amazon SES, Resend, Postmark, Twilio SMS), data sources (REST API, Twilio Segment, Polytomic), and data destinations (Hubspot, CSV).

Dittofeed positions itself as an alternative to established platforms like MailChimp and Iterable, offering innovation and improvement without excessive pricing. It's suitable for organizations of various sizes that need to automate user messaging, with a UI simple enough for non-technical team members to use.

The platform is available as a cloud service with a 14-day free trial, starting at $75/month, or as a free self-hosted option. Dittofeed also offers responsive support through Slack Connect, Discord community, and email.

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Self-hosted newsletter platform with powerful features, data protection, and full control over your mailing lists and campaigns.

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Kelia is a robust, open-source email marketing solution designed for businesses and individuals who prioritize data privacy and control. This self-hosted platform offers a comprehensive suite of features to manage your mailing lists and create engaging campaigns with ease.

Key benefits of Kelia include:

  • Complete data ownership: Host Kelia on your own servers, ensuring full control over your subscriber data and campaign information.
  • User-friendly interface: Intuitive dashboard for effortless list management, campaign creation, and performance tracking.
  • Powerful segmentation: Target your audience effectively with advanced segmentation tools based on subscriber data and behavior.
  • Customizable templates: Create visually appealing emails using a drag-and-drop editor or HTML for more advanced users.
  • Automation workflows: Set up automated email sequences to nurture leads and engage subscribers at the right time.
  • Detailed analytics: Gain insights into campaign performance with comprehensive reports on open rates, click-through rates, and more.
  • API integration: Seamlessly connect Kelia with your existing tools and workflows using the robust API.
  • GDPR compliance: Built-in features to help you maintain compliance with data protection regulations.

By choosing Kelia, you're not just getting an email marketing tool – you're investing in a privacy-first solution that grows with your needs while keeping your data secure and under your control.

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Looking for alternatives to other popular services? Check out other posts in the alternatives series and wtcraft.com, a directory of open source software with filters for tags and alternatives for easy browsing and discovery.

Effortlessly send transactional and marketing emails, SMSes, and push notifications with Unsend's developer-friendly platform.

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Unsend is an open-source sending infrastructure designed to simplify communication for developers. With its user-friendly approach, Unsend allows you to effortlessly manage transactional emails, marketing campaigns, SMS messages, and push notifications.

Key Features:

  • Transactional Email: Send emails that reach inboxes, not spam folders. Get notified of bounces and complaints.
  • Marketing Email: Easily manage newsletters and broadcasts with a no-code email builder and templates compatible with all email clients.
  • Simple Integration: Integrate Unsend into your projects within minutes using straightforward API calls.
  • Performance Tracking: Measure engagement through click and open tracking for marketing emails.
  • Subscription Management: Focus on content creation while Unsend handles subscription logistics.
  • Developer-Friendly: Designed with developers in mind, offering a clean and intuitive API for seamless integration.

Unsend aims to provide an open-source alternative to proprietary email services, giving developers more control and flexibility over their sending infrastructure. Whether you're sending transactional notifications or large-scale marketing campaigns, Unsend offers the tools you need to reach your audience effectively.

Join the growing community of developers using Unsend to power their email communications. Contribute to the project on GitHub and help shape the future of open-source email infrastructure.

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Mailcoach offers comprehensive tools for newsletters, drip campaigns, and transactional emails, designed for growing creators, developers, and businesses.

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Mailcoach is a feature-rich email marketing platform built to empower growing creators, developers, and businesses. With its comprehensive suite of tools, Mailcoach provides everything you need to launch and manage successful email campaigns.

Key features include:

  • Campaigns: Build and nurture your audience with targeted email campaigns. Utilize advanced features like segmentation and split testing to optimize your marketing efforts.

  • Automations: Create powerful, automated workflows for onboarding, lead generation, and more. No coding skills required, making it accessible for all team members.

  • Transactional Emails: Seamlessly manage transactional emails directly within Mailcoach. Connect via API to ensure timely and relevant communication with your customers.

  • Analytics: Gain valuable insights into your email performance with helpful analytics tools, allowing you to refine your strategies and improve engagement.

  • User-Friendly Interface: Enjoy an intuitive platform that makes email marketing accessible and efficient, regardless of your technical expertise.

  • Customization: Fine-tune your email marketing down to the last detail, ensuring your campaigns align perfectly with your brand and goals.

Mailcoach stands out by offering a balance of powerful features and ease of use, making it an ideal choice for businesses looking to scale their email marketing efforts effectively. Whether you're a solo creator or part of a growing team, Mailcoach provides the tools and flexibility to elevate your email marketing strategy.

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